Startup Financial Projections Template for Your Fundraising Journey

A great startup financial projections template can transform your decision making and your fundraising efforts. Learn about key components, customization, and access a free template to streamline your financial planning.

Why Financial Projections Matter for Startups

As entrepreneurs, we need to have startup financial projections that are understandable for founders without a financial background and be able to understand what’s happening in the business with a quick look at them. For our previous company, we raised millions and took us years to have financial projections that were simple to understand where you can see your Payroll, Tech, Partners and Marketing costs in a very simple way, and how that affects your cashflow knowing the revenues you’ve made.

Not having one of these will lead to poor judgement and therefore, unexpected shortages in your runway (i.e how long can you keep your company alive). They are your startup’s financial roadmap, guiding you through the peaks and valleys of your business journey. Here’s why they are crucial:

1. Attracting Investors

Investors want to see a clear, realistic financial plan. It demonstrates that you understand your market, your costs, and your revenue potential. A detailed financial projection can set you apart from other startups vying for the same funding.

2. Strategic Planning

Your financial projections help you plan for the future, allocate resources efficiently, and make strategic decisions. They provide insights into when to scale, hire, or pivot.

3. Tracking Progress

Regularly updating your financial projections allows you to track your progress against your goals. It helps you stay on course and make necessary adjustments.

Introducing the Simple Financial Model Template

Meet the Simple Financial Model template—your new best friend in financial planning. This comprehensive tool is designed to project and analyze the financial performance of your startup over five years, from December 2024 to December 2029. Here’s what makes it a must-have:

Key Components of the Template

  • Payroll: Track detailed monthly expenses for each role within your startup, ensuring you manage salaries effectively.
  • Cloud: Monitor costs associated with cloud services and infrastructure, with providers like Google Cloud or AWS.
  • Partners: Record expenses related to tech partners and operations, along with VAT.
  • Marketing: Breakdown your marketing expenses into campaigns, social media, PR, advisors, and other marketing-related costs.

Monthly Data

Each month from December 2024 to December 2029 is represented as a separate column, offering a granular view of your startup’s financial activities. You’ll see both fixed and variable costs, total expenses, and more.

Annual Summaries

At the end of each year, the template calculates annual totals, giving you a broader perspective on your startup’s financial health. These summaries include total expenses for each category, helping you compare year-over-year performance.

Income and Cash Injections

Income: Project revenue streams, including one-time sales, subscriptions, VAT, and user contributions.

Cash Injections: Record grants, capital increases, and other financial inputs to support your startup’s growth and operations.

Accumulated Expenses

Keep a running total of expenses over time, providing a clear picture of your startup’s financial commitments and burn rate.

Monthly Burn Rate

The template calculates your monthly burn rate, highlighting the cash outflow each month. This is critical for understanding how quickly you’re spending your capital.

Cash Position

Track your cash at the beginning and end of each month to ensure you have sufficient funds to cover your expenses.

Why Customizability Matters

The Simple Financial Model template is highly customizable, allowing you to add or modify categories and data to suit your specific needs. This flexibility ensures that the template can grow and evolve with your startup.

Comprehensive Tracking

By providing monthly data, the template ensures that no expense or revenue is overlooked. This accuracy is crucial for forecasting and budgeting.

Annual Projections

Annual summaries help you make long-term financial decisions and assess your startup’s overall performance.

Get Your Free Financial Model Template

Ready to take your financial planning to the next level? Access your free Simple Financial Model template here: Download the Template.


A well-crafted startup financial projections template is an invaluable tool in your fundraising journey. It provides clarity, attracts investors, and helps you make strategic decisions. With the Simple Financial Model template and EasyVC by your side, you’re well-equipped to navigate the complex world of startup funding. Download the template today and take the first step towards financial clarity and successful fundraising.